Business Segments WPP plc

Equities

Market Closed - London S.E. Other stock markets 01:35:04 19/07/25 am AEST			5-day change	1st Jan Change
418.60 ^GBX	+1.16%		-3.41%	-49.41%

17/07	Barclays raises Wizz Air; UBS cuts Dalata	AN
17/07	EasyJet gets Easter boost; Diploma raises outlook	AN

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Breakdown by Business Segment (GBP)

Fiscal Period: December	2020	2021	2022	2023	2024
Broadcast Advertising
Global Integrated Agencies	9.3B	10.84B	12.19B	12.59B	12.56B
CAPEX	-202M	-253M	-194M	-180M	-
Gross Profit	7.32B	8.64B	9.74B	9.81B	9.38B
D&A	409M	373M	373M	363M	327M
Operating Income	968M	1.22B	1.43B	1.47B	1.48B
Public Relations Services
Public Relations	893M	959M	1.23B	1.26B	1.16B
CAPEX	-15.5M	-17.9M	-11M	-15.4M	-
Gross Profit	854M	910M	1.16B	1.18B	1.09B
D&A	32.8M	28.1M	36.7M	40M	35M
Operating Income	141M	143M	191M	191M	166M
Public Relations & Public Affairs	-	-	-	-	-
Total Assets	-	-	-	-	-
CAPEX	-	-	-	-	-
Gross Profit	-	-	-	-	-
D&A	-	-	-	-	-
Operating Income	-	-	-	-	-
Marketing Services
Specialist Agencies	1.81B	1.01B	1.01B	988M	1.02B
CAPEX	-55.5M	-22.5M	-18.5M	-21.4M	-
Gross Profit	1.59B	849M	900M	872M	886M
D&A	100M	43.1M	41.4M	43.9M	39M
Operating Income	151M	135M	119M	84.8M	59M
Data Investment Management	-	-	-	-	-
Total Assets	-	-	-	-	-
CAPEX	-	-	-	-	-
Gross Profit	-	-	-	-	-
D&A	-	-	-	-	-
Operating Income	-	-	-	-	-
Advertising and Media Investment Management	-	-	-	-	-
Total Assets	-	-	-	-	-
CAPEX	-	-	-	-	-
Gross Profit	-	-	-	-	-
D&A	-	-	-	-	-
Operating Income	-	-	-	-	-
Brand Consulting, Health & Wellness and Specialist Communications	-	-	-	-	-
Total Assets	-	-	-	-	-
CAPEX	-	-	-	-	-
Gross Profit	-	-	-	-	-
D&A	-	-	-	-	-
Operating Income	-	-	-	-	-
Total Assets	-	-	-	-	-

Geographical breakdown of sales (GBP)

Fiscal Period: December	2020	2021	2022	2023	2024
United States	4.22B	4.22B	5.23B	5.19B	5.2B
Total Assets	4.61B	4.73B	5.38B	5.11B	4.43B
Gross Profit	3.52B	3.6B	4.4B	4.27B	4.12B
Operating Income	564M	615M	728M	785M	766M
Asia Pacific, Latin America, Africa & Middle East and Central & Eastern Europe	3.46B	3.65B	4B	4.12B	3.98B
Total Assets	2.77B	2.93B	3.15B	2.74B	2.61B
Gross Profit	2.77B	2.91B	3.26B	3.27B	3B
Operating Income	312M	368M	483M	443M	386M
Western Continental Europe	2.44B	2.79B	2.88B	3.04B	3.01B
Total Assets	2.74B	2.62B	2.8B	2.7B	2.51B
Gross Profit	2.02B	2.23B	2.32B	2.41B	2.38B
Operating Income	199M	289M	301M	258M	259M
United Kingdom	1.64B	1.87B	2B	2.16B	2.18B
Total Assets	1.49B	1.57B	1.56B	1.67B	1.67B
Gross Profit	1.23B	1.41B	1.54B	1.63B	1.59B
Operating Income	138M	181M	187M	214M	237M
North America (Excluding United States)	249M	273M	319M	340M	364M
Total Assets	353M	345M	517M	104M	309M
Gross Profit	219M	252M	286M	286M	279M
Operating Income	48.2M	40.5M	42.8M	48.9M	59M